Here's What We Do:

We Minimize Your Chances of Wasting YOUR Money By Helping You Avoid:

• Targeting the Wrong Customers
• Targeting the Right Customers in the Wrong Way
• Spending YOUR Money On Ineffective/Costly Advertising Methods

We Maximize Your Chances of  Making More Money by:

• Getting You More of the Right Kinds of Customers
• Getting Them to Do More Business With You More Often
• Getting Them To Pay More For Your Great Service and Tell Others It is Worth it

Let us Help You Develop a Plan to Get the Right People to Seek Out Your Business So You Can Make More $$$ and Stop Wasting $$$ on Worthless Advertising and Unprofitable Customers.

"Brad Swezey knows his stuff!  He takes the necessary time to get to know the business and goes out of his way to ensure a successful relationship.  If you're not sure about your marketing, you need to hire him.  He'll take care of you."

Karen Gregory
HRSS Consulting

We Work WITH YOU to create a Marketing Plan

to Get & Keep Profitable Customers over and over!

So, you can

Avoid the Fate of Those Other Businesses, Failure!

Brad's methodical approach to marketing helped me to grow my practice from zero clients when I moved, to one of the more successful practices in the area! A.M.

Here's how we do it!

We help you target the right clients or customers, help them learn that you exist, see why you are different, so they do business with you and refer others to you.

• 

  Step 1: Identifying Your Ideal Client

  Too many businesses are trying to sell to too many kinds of clients/customers, causing precious advertising money to be wasted.

• 

  Step 2: Overcoming Blandness

  If you can’t describe how you are different than your competition, especially if you are a new business, why should people use you?

• 

  Step 3: Offering Continuing & New Value

  We all know how much it takes to get new business or clients, right?  So, why not focus on giving the clients we get better value through unique services so they don’t have to go anywhere else?

• 

  Step 4: Getting the Right People to Notice Your Business

  No matter what, you need the right people to find out about your business and give it a try.  Don’t market Filet Mignon to someone who can only afford fast food.

• 

  Step 5: System for Continuing Contact with Those Who Noticed Your Business

  Despite our desires for people to act right away, many people don’t.  So you need to be able to engage with them tactfully and consistently so they see why your business or practice is worth it.

• 

  Step 6: Wowing Them!

  You put all that work in getting them to your business or practice.  Now you have to make sure they are “wowed” when they engage with your business or practice!

• 

  Step 7: Bean Counting

  This makes most small business owners cringe but unless you know all the dollar amounts of everything related to sales and marketing, including how much a new customer/client is worth, you aren’t going to be able to systematically avoid wasting money so you invest your precious marketing and advertising dollars the right way.

• 

  Step 8: Making Sure You Reach Your Goal

  Now that you know what you are uniquely offering and how you are going to do it, you want to make sure you are on track toward meeting your goals and objectives.   This includes a continuous reminder of why you are in business as well as establishing the goals and measuring them along the way.

“This is really interesting, Brad, a marketing success right out of the gate, unheard of, nice.”

Tom. G
Westside Behavioral Care